Marketing and communication
Planning a month of LinkedIn posts with AI
Plan a month of LinkedIn posts in one morning, without them sounding like a robot. From topics to first drafts.
5 min read
Many business owners know they should be visible on LinkedIn, but writing always slips down the list. With AI you can plan a month in one morning and get a first draft of each post to finish yourself.
Step 1: gather topics
The best posts come from your own work. Write down ten things that happened in recent weeks: a customer question, a mistake you learnt from, a project you're proud of, a view on your sector. Let the AI turn them into topics. Also ask for topics linked to questions your customers often ask.
Step 2: choose a rhythm
Two posts a week is achievable for most owners. Mix it up:
- Practical: a tip or method.
- Personal: an experience or lesson.
- Customer question: a question you're often asked, with your answer.
- Behind the scenes: your team, your workshop, a project.
Step 3: first drafts
Have a first draft written for each topic with a clear shape: an opening line that stops the scroll, one central idea, and a question or closing line. Provide two posts you wrote yourself so the AI follows your style.
Step 4: finish them yourself
This is the step that makes the difference. Add a concrete detail only you know: a place name, a figure from your own work, a customer's words with their permission. Cut clichés and words you'd never use.
Watch out for
- No invented stories or figures. AI likes to pad with "a customer told me recently". Use only what really happened.
- Recognisable people or customers: only mention them with their consent.
- Too polished doesn't work. Posts that read like a brochure get little response. Your voice is worth keeping a few rough edges.
Exercise
Your answers stay only in this browser.
Prompt to copy
I'm [role] at [company] and I write for [audience] on LinkedIn. Here are ten things that happened in recent weeks: [list]. Here are two posts I wrote myself as a style example: [paste]. Plan eight posts for the coming month, alternating practical, personal, customer question and behind the scenes. Write a first draft of no more than 150 words for each. Don't invent stories, names or figures.
